Soul Grown was a unique project for Sharp Guys’ and thus, a fun one! They are a lifestyle news outlet whose business model relies on telling awesome stories and using display ads to provide ad revenue. We love working on projects like this – little known to many, Sharp Guys’ owner’s initial WordPress website (nearly 13 years ago) was exactly that – a news outlet using display ads as a revenue mechanism. So with that being said, we jumped at the chance to take on this news website design project.
Besides making sure the platform we built the website on was robust and easy for the writers to use, we also worked hard to make sure the website loads as fast as possible – a critical component to a successful news website. The outcome was a website that has attracted a TON of traffic – it probably helps that their writers are fantastic and they have amazing stories. Check their website out for some good stuff.