Our Pricing

Our Pricing

How Much Does a New Website Cost? No Beating Around the Bush

How much does a new Sharp Guys’ WordPress website cost?

How much does a new Sharp Guys Web Design WordPress website cost?

$7,000 is Sharp Guys Web Design’s standard website rate and it goes up from there depending on your company’s unique needs (details below).

But even a number that seems refreshingly clear can be muddied by questions like – what is a standard website? That is a GOOD question (half of our clients end up getting standard websites but the other half have more complex needs) which is why I want to bring up some of the things we ask when we start chatting with someone about a potential website project.

These aren’t all inclusive but give us a MUCH better idea of how we may be able to help a client (the questions below assume this will be a redesign of an existing website).

  • What is the process currently when you need to update your website?  What would like it to be after a redesign?

  • Do you have a need for clients to have a login section where they can add documents or other materials?

  • Should the new website integrate with your company’s CRM, email marketing software, other software?

  • Do you need interactive maps, event management, a team/member directory, or some unique feature?

  • Do you need to sell products directly on your website (eCommerce)?

  • Does the information on your current website represent your company’s processes and products as they currently are?

  • Do you need content or imagery created for a new website?

  • Who else, besides yourself, will be included in moving forward with a new website?

  • Are there websites out there that have functionality you wish you had? Which ones? What functionality?

  • Who are some of your competitors?

  • Did a company design the website or was it done in house?

    • If it was a web design company, are you still working with them?
    • If so, are you paying them for ongoing maintenance? What’s included?
  • What is the main goal of your website? – lead generation / brand awareness/eCommerce?

  • In an ideal world, how much time do you/your team want to work on your website once a new website is built?

  • Do you currently track your website’s traffic? How?

  • How many leads/how much revenue does your website currently provide?

    • Do you know your cost per lead/sale?
    • If you were able to generate x leads per month, what would that mean to you/your company?
  • Are you tracking the number of leads you received from your existing marketing campaigns?

A company’s answers to these questions (and others) help us to create a quote that we put into black and white print.  Once there, that price doesn’t change unless the client decides to add additional features or functionality.  In short, our process requires an understanding of what will truly make an outstanding website for our client in order for us to pull together accurate pricing.  Whether or not we may be a good fit for a client based on our offering and pricing, only the client can tell.

I hope by pulling back the curtain on our sales process a bit, it helps bring clarity to a question that seems to always have a long, drawn out answer. And if you are a web developer/agency and find some of these questions useful, please feel free to use them. It is ALWAYS better to have a good understanding of a client’s actual needs than to treat every website project like a nail waiting to be hammered by standard pricing.

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If you are interested in an affordable, responsive website design, please send us an email or give us a call.

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