Web Design Tricks, Tips and Thoughts
How to Generate More Leads Using a Website: Your 24 Hour Billboard
Turning Your Website into a 24/7 Salesman Remember that time you set up a lemonade stand as a kid? Your hand-painted sign beckoned the thirsty folks in your neighborhood. Ah, those were the days. But guess what? Your website can be your modern-day lemonade stand, only it never packs up [...]
Embracing Technology for Good: Essential Features of a Nonprofit Website
You know that feeling when you stumble upon a life-changing app on your phone? Maybe it's one that helps you budget better, or perhaps it's one that reminds you to drink water (imagine going back 20 years and telling people that that would be a thing in the future). Now, [...]
Why B2B Websites are Like That Super Fancy Wine Tasting You Went To Once
Crafting a B2B website? Dive into our wine-inspired guide, ensuring your digital presence is as captivating as a top-shelf Bordeaux. At Sharp Guys Web Design, we serve up elegance with every pixel. Cheers!
How Sharp Guys Seamlessly Integrates Donor Management Systems Into Your Website
Discover how Sharp Guys Web Design seamlessly integrates donor management systems into nonprofit websites. Our tailored approach ensures smooth implementation, easy updates, and ongoing support to help nonprofits thrive.
An In-Depth Review of Prodigy Commerce: A Comprehensive Analysis
Hey all, I saw an ad popup recently for a competitor to WooCommerce, the main eCommerce platform used by companies using WordPress. I'm always interested in a better WordPress eCommerce website solution if it exists so I gave plugin Prodigy Commerce a spin. I did a 25 minute video review/analysis, [...]
Unraveling the Web: Our Proven Website Redesign Project Plan
Join Cody Sharp as he takes you through Sharp Guys' proven website redesign project plan. Discover how we redesign websites to deliver exceptional user experiences.
Benefits of a Local Web Design Partner
Discover why partnering with a local web design agency can transform your business, and why it’s time to wave goodbye to those impersonal, distant digital giants!
How to Drive Sales with an Expertly Designed Website
Boost your sales with an expertly designed website. Learn practical tips on user-friendly navigation, responsive design, engaging content, speedy site performance, clear CTAs, and SEO optimization.
Maximizing Your Website’s Lead-Generation Potential
Learn how to unleash your website's full lead-generation potential. Harness practical tips, expert advice, and my personal experiences to make your website a lead-generating powerhouse!
The Benefits of WordPress for Your Business Website
Discover the multiple benefits of using WordPress for your business website. From flexibility to cost-effectiveness, learn why WordPress is the go-to choice for businesses worldwide.
Maximizing Your Website’s Lead-Generation Potential
Learn how to turbocharge your website's lead-generation capabilities with these practical tips and insights. Discover how prioritizing your clients' needs can supercharge your business growth.
Importance of Regular Website Maintenance and Updates
Discover the importance of regular website maintenance and updates, and how it can boost your website's performance, security, and user experience.
Incorporating Video Content into Your Website Design
Learn how to incorporate video content into your website design. Discover the benefits of homepage videos, product videos, testimonial videos, and educational videos. Enhance your website design with video content with Sharp Guys Web Design.
The Impact of Social Proof on Website Design and Conversions
Explore the impact of social proof on website design and conversions. Learn about the role of reviews, testimonials, case studies, and trust seals in boosting conversions. Harness the power of social proof with Sharp Guys Web Design.
Why a Good Website Design is Crucial for Content Marketing
Understand why good website design is crucial for content marketing. Discover how it enhances user experience, increases visibility, boosts engagement, builds trust, and supports content marketing goals. Improve your website design with Sharp Guys Web Design.
Building Trust Online: Secure Websites and E-commerce
Discover how to build trust with secure websites and e-commerce. Learn about the importance of HTTPS, security badges, regular updates, privacy policies, and secure payment gateways. Build trust with Sharp Guys Web Design.
Why a Professionally Designed Website is a Must in 2023
Learn why a professionally designed website is essential in 2023. Explore the importance of first impressions, 24/7 accessibility, credibility, competitive edge, and affordability. Upgrade your website with Sharp Guys Web Design.
Revamping Your Business Website: Key Factors to Consider
Discover key factors to consider when revamping your business website. Understand the importance of purpose, audience, content, SEO, budget, compatibility, and testing. Get expert help with your website revamp at Sharp Guys Web Design.
Content Management Systems: WordPress vs. Joomla vs. Drupal
Explore the pros and cons of different Content Management Systems - WordPress, Joomla, and Drupal. Discover why WordPress comes out on top for most web design needs. Make the right CMS choice with Sharp Guys Web Design.
The Power of Micro-interactions in Enhancing User Experience
Discover the power of microinteractions in enhancing user experience. Learn how these subtle design elements can turn a functional website into a delightful journey. Take your website to new heights with Sharp Guys Web Design.
A Comprehensive Guide to WordPress for Beginners: From an Indianapolis Web Design Company
Unravel the maze of WordPress with this comprehensive guide for beginners. Learn about themes, plugins, content, and more. Start your WordPress adventure with Sharp Guys Web Design.
Understanding the Role of Color Psychology in Web Design
Learn the secrets of color psychology in web design. Discover how the right color choices can influence emotions, guide actions, and improve accessibility. Let's paint the web with colors that matter with Sharp Guys Web Design.
The Future of Web Design: Predictions from an Indianapolis Expert
Discover the future of web design from an Indianapolis expert. Learn about the rise of user experience, AI personalization, and sustainable design. Let's ride the wave of the future together with Sharp Guys Web Design.
Why Website Security Matters: Safeguarding Your Business and Customers
Understand why website security is crucial for your business and how it helps safeguard your customers. Build a secure digital fortress with Sharp Guys Web Design.
Digital Marketing Metrics: What to Measure and Why It Matters (Big Time)
Discover the key digital marketing metrics that matter big time! Learn why measuring these metrics is crucial for your marketing success. Join us for a fun and relatable ride!
Branding in Web Design: The Digital Marketing Power Couple
Discover the power of branding and web design as the ultimate digital marketing duo. Learn how they create consistency, credibility, recognition, engagement, and loyalty for your business. Get expert help from Sharp Guys Web Design.
Is Your Website Mobile-Responsive? How to Check and Why It’s a Big Deal
Discover why having a mobile-responsive website is a big deal and how to check if your site meets the mark. Learn about the importance of mobile responsiveness, user experience, and SEO, and test your site with Sharp Guys Web Design.
UX Design for Websites: A Comprehensive Guide to User Bliss
Discover the secrets to achieving user bliss with Sharp Guys Web Design's comprehensive guide to UX design for websites. From navigation and readability to responsiveness and pop-ups, learn how to create a seamless user experience.
Crafting a Winning Content Strategy: Your Business Blog’s Master Plan
Discover how to craft a winning content strategy for your business blog with Sharp Guys Web Design. Learn the steps to understand your audience, set goals, brainstorm topics, plan your content calendar, create compelling content, promote, and optimize for success.
Web Design for Nonprofits: Best Practices for a Greater Cause
Discover the best practices for nonprofit web design, from user-friendly navigation to compelling storytelling. Make your website a digital masterpiece with Sharp Guys Web Design.
Web Design Firms – How to Find One That Rocks
Ready to unlock your web design potential? Discover the six qualities to look for in a web design company and why Sharp Guys is your perfect match. Contact us today to embark on an extraordinary web design journey.
The Number 1 Reason AI Language Models Are Amazing for Solopreneurs or Small Business Owners
Today, we're veering away from the usual web design talk and diving into the world of artificial intelligence (AI). Over the past months, I've spent a considerable amount of time—hundreds of hours—exploring different AI models, including language, image, video, and music models. In fact, I made a video diving into [...]
B2B Digital Marketing: Driving Leads and Sales Like a Pro
Discover the secret sauce to driving leads and sales in B2B digital marketing. Learn practical tips and strategies from the experts at Sharp Guys Web Design.
X Marks the Spot: 5 Pirate-Approved Secrets for a High-Plunderin’ Landing Page
Discover the 5 secret sauce ingredients for crafting a high-converting landing page. Learn how to create compelling headlines, focused content, irresistible CTAs, social proof, and a distraction-free experience. Boost conversions and claim your digital treasure!
Building Your Startup’s Online Fortress: A Strong Web Presence
Embark on an epic quest to build your startup's online fortress. Discover the keys to a stunning website, SEO, social media, monitoring, content marketing, and online reputation. Reign supreme in the digital realm with a strong web presence!
5 Secret Sauce Ingredients for a High-Converting Landing Page
Picture this: You've just whipped up the most mouth-watering, finger-licking dish known to humankind. But wait, something's missing—the secret sauce! Just like a culinary masterpiece, a high-converting landing page needs its own secret sauce to truly shine. So, grab your apron, and let's get cooking as we reveal the five [...]
Local SEO Boosting: A No-Nonsense Step-by-Step Guide for Small Businesses
As a small business owner, you've probably heard the term "local SEO" thrown around more times than you can count. But what does it actually mean, and how can you use it to give your business a much-needed boost? Well, fear not, my fellow entrepreneurs! In this no-nonsense, step-by-step guide, [...]
The Enchanted Art of SEO: A Wizard’s Guide to Conquering Search Engines
Greetings, digital wizards and web-wandering warlocks! Have you ever gazed upon the vast realm of search engines and pondered the arcane arts of SEO? You know, the mystical practice that can make your website appear like a dazzling phoenix rising from the ashes of obscurity? Well, ponder no more, for [...]
Climbing the Google Maps Ladder: Local SEO for Small Biz
As a small business owner, you've probably heard the buzz about local SEO (search engine optimization) and how it can help your business climb the ranks on Google Maps. But what exactly is local SEO, and how can you use it to your advantage? In this blog post, we'll explore [...]
Google Business Profile: The Easiest Way to Impact Your Local SEO
Do you have a brick and mortar store that you would like to promote online? Or are you a software company looking for ways to improve your local search results? If so, then you need to start using Google Business Profile (which used to be called Google My Business). Google [...]
Why Is My WordPress Website So Slow? Network Solutions Sucks
Are you here because you searched for 'Why Is My WordPress Website So Slow' and later on searched 'Network Solutions Sucks'? If so, then I have already correctly guessed that there are people that have had those searches in that exact order. If not, maybe you have only searched for [...]
How to Generate Blog Ideas for Your Business: 7 Tips That’ll Help You Get Started
Are you struggling to come up with ideas for your company's blog? You're not alone. Many marketers and owners find it difficult to come up with topics that will engage their readers and help them achieve their marketing goals. In this blog post, we will provide 7 tips for generating [...]
How Our Indianapolis Web Design Agency Ensures You’re Moving in the Right Direction
Designing a website can be as daunting as baking cookies with children. A typical website design process may last several months, so it's crucial to ensure consistent progress towards a visually appealing, on-brand, and functional website that generates leads and engages visitors. At our Indianapolis website agency, we've developed a [...]
Five EASY Ways to Help Your Website Get More Leads in 2022
Are you wondering how you can generate more leads online from your website in 2022 and beyond? Digital marketing offers so many different avenues that vary in complexity and difficulty, sometimes it is hard to know where to begin. Today I'm here to provide 5 simple, easy-to-understand takeaways that can [...]
Do You Need a Website Speed Audit?
With recent Google algorithm updates, WordPress website speed is more important than ever. The more you do to tweak your website and make it load faster, the better you will engage your audience that lands on your website. And in fact, you may even find that you can show up [...]
Nonprofit Web Design Made Easy
Sharp Guys Web Design has over a decade of experience working with nonprofits to design or redesign their organization's websites. Many times these nonprofits range in size from smaller to larger with the average organization having 20 to 50 employees. From nonprofit clients like St. Mary's Child Center to Water [...]
Why We Simply Offer Website Maintenance, Not Require It
As the owner of a web design agency, it's been a constant struggle for me to understand why some agencies insist on requiring their clients to continue paying them even after their website has been fully developed. From my perspective, ongoing fees should offer genuine value, or at the very [...]
Robert L. Karlinsey, PhD
Dr. Karlinsey was not only one of the nicest guys we have ever spoken to, he was also incredibly accomplished having a bunch of patents under his name at a young age. His idea was to...
How You Can Make a New WordPress Website That Doesn’t Suck
So you decided to take the step of creating a new website for your business - replacing an existing one, or coming up with something entirely new. You decide on WordPress after seeing it used on a number of friend’s websites or you may have even used it before at [...]
How to Write Engaging Email Content – My Process
I have often heard clients express interest in creating their own email newsletters or improving their existing ones. I typically tell them they should, but to avoid the common mistakes companies make with their emails. Primarily the newsletters in question are salesy and boring, just like their competitors and won't [...]
Web Design in the Age of Covid – Covid-19 Banner
When Covid hit in March, our client's WordPress websites were crucial to helping them communicate with their clients and visitors. With many of our web design clients being essential businesses, they often were not entirely shut down even during the worse months from the onslaught of the virus. These essential [...]
Who’s the Best Web Designer in Indianapolis?
Google, Google, Google, will you please, tell me who's the best web designer in Indy? No, this is not just a pompous exercise to show off our 5 star Google reviews or an unnecessary rhyme, to show off my poor rhyming skills. This is a real question that is often [...]
How to Update WordPress Website Plugins
You or someone previous to you made the wise decision to create a WordPress website. Now you log in for the first time in a while and you see that there are a ton of plugins that needs updated. How do you update the WordPress website plugins and what precautions [...]
Indianapolis Digital Marketing Agencies: Where to Go?
Deep in thought... which digital agency is right? Recently in Indiana, and more specifically in the Indianapolis-area, there have been a couple of different agencies that have either closed their doors for good or have been acquired. When that has happened in the past, we often get a [...]
How to Set up And Benefit From Google My Business, Google Analytics and Google Search Console
Hey gang, If you are a business owner or marketer with a physical location that is struggling due or with some time on your hands and looking to do more online, this could be beneficial. It is pretty common for folks to have questions about Google Analytics, Google Search Console, [...]
Why More Website Traffic Isn’t Always Better
Imagine you had a farm and you had a few hens that laid eggs. These hens were super amazing and every once in a while, one random hen would make an egg that was gold and you would sell it and make a ton of money. Pretty soon you would [...]
How Do I Get My Company to Show Up on Google?
Have you ever wondered, 'How do I get my company to show up on Google?'. To answer that question, I would likely need a bit of additional content. Do you mean, the Google Map that shows all of those companies or simply within the Google search results for a keyword [...]
Make Sure Your New B2B Website Includes These 3 Things
We provide web design and digital marketing for a lot of industrial and manufacturing companies throughout Indiana and the rest of the country. One thing many of these companies have in common is that they have a limited marketing team or in many cases, none at all.
‘Social Media Doesn’t Work For My B2B Company’
Have you said, 'social media doesn't work for my B2B company' within the last year or two? Hold it, I think we've met as I've been hearing the same thing for years.
Website Speed: Why So Serious?
If you have ever been on the internet (that's a joke, of course you have, you're here right now), you more than likely have run into a slow website a time or two. Or maybe you manage, run, or have created a website that is starting to run a bit [...]
Stop Making Awful Lead Forms
Most companies have pretty standard lead forms on their website and almost all of them are poorly made. Name, Phone, Email, Subject (what the hell does this even mean?), and Description - those are the standard fields I see most. Their call to action button, the time honored (and completely [...]
Industrial Web Design: How Many Times Can I Say Robot?
Okay, yes, I'm going to be explaining some struggles experienced by Industrial and Manufacturing companies on their website redesign mission, but I can't just jump right into industrial web design. That wouldn't be much fun, plus how much of a robot do you think I am? I think I should [...]
When to Call This Indianapolis Web Design Company
Our Decade-Long Journey: Connecting with You Sharp Guys is an Indianapolis web design company that has been in business for more than 10 years. When we first started out, organic web leads were fairly rare. Over time they have become more frequent and we now receive a number of calls/emails [...]
Going from Intern to Manager
Image of Jeremy using montage-type training as part of our web design learning. Hi, I'm Jeremy Butcher, the Digital Marketing Manager here at Sharp Guys Web Design. Okay, now that we're done with introductions, let's jump right into talking about some serious digital marketing and web design elements [...]
End of the Year Book Summary
This year I have listened to or read some books. Some of them were great, some may have been considered great but felt like a slog to me to get through. Below is the entire list from this past 12 months but before I get to that, here are my [...]
How We Write Followup Emails
One of the things I do after meeting with anyone, on the phone or in person, is write a custom followup email. I do this for a number of reasons. One, it helps keep a record of the things the potential client is interested in. Two, it makes sure we [...]
What is Your Company’s Email Elevator Pitch?
I often have people ask me what Sharp Guys' does. Over the years, I have gotten a bit better giving my elevator pitch, but I don’t think I have perfected it yet. For example, I might say something similar to what you'll find on this website's about section - “Sharp [...]
Tracking Your Revenue Through Digital Marketing
You have a dream one night – you dream of being an eCommerce marketer and having the ability to directly attribute every dollar you spent on digital marketing to every dollar of revenue made. If you are in eCommerce and simply dreaming this and not already doing this (but have [...]
Digital Marketing in the Age of the Vengeful Email Inbox Recipient
There are songs that I have heard 1000 times in my life and I could listen to them 10,000 times more (over a lengthy enough period) and be quite content. And then there are songs I hear 2 times and it is 2 times too many. Sometimes receiving email from [...]
The Insane Way Google Works (only meant to be read by smart people like you) – Part 1
If you’re like most people, you will use Google to search for something at least 5 times today. Me? I’m sitting around 10 or 15 at midday. 80-85% of all web searches are done using Google. There are 63,000 searches per second being done on their servers. 15-20% of searches [...]
What Are Google Certifications and Are They Worthwhile?
If this is the first time you are hearing of Google certifications, let me write a quick introduction. Google has essentially created a platform for learning more about all of their products that they offer and a way to be certified that you know what you are doing . And while not [...]
Don’t Use Contact Form 7 (CF7) on Your WordPress Website
I have nothing against the author of this plugin and the tremendous work he has put into it. It’s widely used and well known, and if you are an advanced user, you will likely have no problem not falling prey to its most common issues. However, most people are not [...]
This Website Client is the Worst
Several times over the past year we have started the project of creating a new website for Sharp Guys Web Design. Unfortunately, this client (ourselves) are really a pain in the butt. We keep getting 'busy with other things' and are 'too focused on our core work to keep pushing [...]
How to Set Up Google Analytics to Track Facebook Instant Traffic
Over the last month or two I have been fighting Facebook Instant. At first it was due to their slow, manual review process for approving new websites trying to utilize Facebook Instant. My client's theme and usage of embeds caused numerous problems for Facebook's parsing code and the WordPress plugin [...]
Dan Lyons’ Silicon Valley’s Culture Complaints Are Misdirected/Annoying
Disrupted: My Misadventure in the Start-Up Bubble is a book by former Tech Editor of Newsweek, Dan Lyons. The premise of the book is that Dan is fired at Newsweek, hunts for a job as a non-journalist for the first time at age 52, and signs on to work at a [...]
How Much Do Email Marketing Lists Cost?
My buddy and I had a website when we were 18-19 years old that has been dead for well over a decade. I won’t use the real address (let’s call it pardonusforbadwriting.com) since the content was sports related and displays a quality of writing (that though I was proud of at the time) [...]
How Do I Get More Traffic to My Website?
Often times this is the first thing a business owner/marketing person is interested in when we chat. It can be a good question but let's take a step back. Do you simply want eyeballs on your website's content? Probably not unless you earn money by the eyeball. Most likely, you have [...]
Why Google Analytics Should Cost $100 a Month
No, I don't think Google needs more money. However, spending money typically has the benefit of leadership wanting to know what they're getting from it. That would mean that people would have to start looking at their Google Analytics data to find out what they can learn in order to [...]
How Answering 2 Questions Can Tell You if You Are Doing a Bad Job Spending Your Digital Marketing Budget
Answer these 2 questions - How many dollars have you spent this month on digital marketing (email, pay per click, SEO, social media, etc)? How many leads/dollars of revenue do you know have come from these efforts? Knowing the answer is $0 of revenue and/or 0 leads DOES NOT MEAN [...]
How to Track Website Conversions in Google Analytics Using DemandForce Embed Form
Update 5/3/18 - Unfortunately DemandForce has removed even the workaround I used 3 years ago and described below. They are truly pitiful and don't even have a timeline for this most basic of functions. If you are a web developer and/or a lead generation person and you run across DemandForce, this [...]
Marketers, It is Time to Stop Going Out to Eat When the Cupboard’s Full
You have a ton of food at your house and if you don't eat it, it will go to waste. The food isn't prepared and it looks like a lot of work and you think, screw it - I am going out to eat. The place you pick to eat [...]
Proving the ROI of an IndyCar is Hard
In today's IBJ, there is an article about the 'cash woes' IndyCar teams are facing. It isn't surprising because motor racing in general is down - attendance is lower, corporate sponsors are leaving, and money is drying up. The thing that caught my eye was a quote by Michael Andretti, [...]
A Warning to Marketers Everywhere – Don’t Make This Mistake
There is a game I can never win in public places where business is done – I call it, ‘Trying Not to Overhear Conversations After Forgetting to Bring My Headphones' (or TNTOCAFTBMH for ‘short’). You may have just figured out that people don’t pay me very often for my naming/branding skills. [...]
Can Your Company Afford Digital Marketing (Lead Generation)
This isn't one of those posts where I tell you, "YOU CAN'T AFFORD NOT TO DO DIGITAL MARKETING!' Those suck. Instead, here are four questions you should ask (yourself and others) when trying to decide whether it is worth moving forward with digital marketing. In this context, digital marketing could include any [...]
Unveiling the Mystery: The Ultimate Guide to Harnessing Google Search Console for Small Businesses
This tool is still a mystery (seriously, what IS this thing), the one I am sharing today will no longer be as mysterious. What if I told you that your small business can get detailed insights on how to rework your website directly from Google? What if I [...]
If Your Website Isn’t Mobile Friendly by April 21st, You Are Doomed
For many years I have discussed the necessity of crafting a mobile friendly or responsive website. I was not alone in this but there were still companies that didn’t understand the importance. On April 21st, those companies will have their reckoning
3 Easy and Cheap Ways to Invest in Your Small Business Marketing on a Slow Day
It’s 9:34 am on December 29th and it is new business prospecting day (every Monday I prioritize prospecting for new business at Sharp Guys Web Design). There's a problem - no one is awake. At least not the type of people I need to speak to. I mean sure, they [...]
WordPress Success: The Good, The Bad, & The Required
Recently I created a presentation for the B2B Marketers of Indiana that revolved around WordPress. While I did that presentation live, I did a screen captured version of one of my practice sessions a day before the event. That video is embedded below. The presentation goes through the following and [...]
Social Media for B2B Lead Generation in 2023: Why it Might Not Be Your Golden Ticket
As marketers constantly looking for ways to do more B2B lead generation, we're always on the lookout for innovative ways to increase leads and boost our business's growth. However, not all platforms yield the same results. Particularly, social media might not be the right place for a small to medium-sized [...]
Indianapolis Web Design – Next Steps After Our Initial Call
After a recent conversation with an Indianapolis web design prospect, I sent her the following email. I'm sharing this with you as an example of the way we follow up with each and every prospect that goes through a needs analysis. Some aspects have been changed for privacy reasons but [...]
My Laziness Begins and Ends With Typing
I’ll happily shovel a snow filled driveway, work on a client’s website until 2 AM, and spend 3 hours cleaning up the house on a Sunday morning (although letting the house get so dirty is another one of my wonderful qualities). But when it comes to sitting down, typing and [...]
Why Nearly Everyone Does Search Engine Optimization Wrong (Part 2/2)
Every digital marketing agency does search engine optimization. So why are so many getting it wrong?
How to Use a Screen Capture Software to Train, Educate and Sell
I’m a big believer in using Camtasia for a variety of things. If you aren’t familiar, Camtasia is, “A powerful, yet easy-to-use screen recorder, Camtasia helps you create professional videos without having to be a video pro.” And while it sounds like I am really trying to sell you on [...]
Creating Content for Your Website Using Your #1 Content Source
Awesome image that shows the first modern day router - and this guy loves it. I'm that guy - no, not the guy in the image. I'm the guy that tells all of his clients about the value of content yet won't sit his lazy butt down and write [...]
The Audit Your Business Can’t Do Without
Each year as tax season approaches, the term 'audit' might send a shiver down the spine of many. However, there's one audit that your business would not only find advantageous but could also help it flourish in 2023 and beyond. A website audit is one of the most beneficial steps [...]
Never Let Fallen Leaves Lie: A Lesson on Maintaining Your CRM Database
A CRM like SalesForce is just like those leaves (see how I finally got to the point). It starts off clean and if you’re a data and process guy like me, quite beautiful. But when fall comes...
Web Design or Digital Marketing Agency? What’s in a Name?
Over the last 2 weeks, this Indianapolis web design firm has had a lot going on. Since officially announcing the full time launch of the company just two Monday's ago, I have realized that the Web Design portion of the company name is a misnomer. While web design is certainly still a large part of what we do, we are now working on projects including infographic research and creation, SalesForce cleanup, logo design, lead generation and marketing consultation.
Fanning the Flames of Facebook Fandom
If you have a business, even a small one, please remember that all of the Likes, Fans and Shares you have will not matter at all if Facebook won't allow you to speak to them. As it stands, your ‘earned’ Facebook audience will not see your news feeds 100% of the time. In fact, without paying Facebook, Facebook says only about 16%...
Creative Web Design and Content Mean Nothing – Conform or Die
There is an old Harry Chapin song called 'Flowers are Red'. It details a story of forced conformity - in it, a teacher tells a creative lad, "Flowers are red, green leaves are green, there is no need to see flowers any other way than the way they always have been [...]
Picking the Right WordPress Theme in 2023
Navigating the theme forest of WordPress? Learn why we at Sharp Guys Web Design trust Avada, the most utilized WordPress theme globally. It's not just a theme, it's a solution.
All of Our New Indianapolis Website Designs Are Responsive
Look, I understand the irony of making the claim that all of our new website designs are responsive designs while our own site isn't. I know, I know! But I just don't want to waste the bandwidth of doing an entirely new website for Sharp Guys Web Design when there [...]
4 Reasons We Use WordPress for Indianapolis Website Design
Hold onto your hats – WordPress isn't just for hobbyists. It's the secret sauce behind 43.4% of the internet, from your next-door blogger to giants like UPS, the NFL, CNN, and Time magazine. Even tech titans Outbrain and TechCrunch roll with it. Now, let's debunk some myths and spill the beans [...]
Hilarity of Using Craigslist to Find Indianapolis Web Design Work
As an up and coming (read: very small) Indianapolis web design company, we are constantly looking for work. Sometimes we look to find it in the most unusual of places, like Craigslist. I say unusual because a normal request for web design work is so incredibly rare on Craigslist. Most [...]
How Unbounce Helps Indianapolis Website Design
Having done website design for years, I am always excited to find a new tool to make my life easier. That is why I enjoy using WordPress for website creation so much. There are so many creative developers creating modules and widgets for WordPress, a trip to the WordPress Directory [...]
Web Design Tips for Engaging Your Site’s Visitors
Yesterday I tweeted an article that said that only 1% of online purchases come from social media. That doesn't mean it's worthless, it just means that if you are looking to get a bunch of direct sales due to your social media presence, you are barking up the wrong tree. Instead, utilize social [...]
Trust Me, (Text) Message Received
Yesterday I had an unusual occurrence in that I received 4 text messages from Smile Dentistry (name changed to protect the marketing department). They came throughout the day at no particular time and for no particular reason. The basics of this message chain: I did not know Smile Dentistry, they [...]
Custom WordPress Based Indiana Website Design
Sorry, I have no excuse for using so many keywords on this blog posting other than I wanted to cram as many industry specific terms in the title as I can. In fact, I should have called it Indianapolis, Indiana Website Design using WordPress. See what I did there? I [...]
The Horror: Small Businesses Increasingly Rely on 3rd Party Companies
Utilizing someone else's services for your business is a fact of life for most small businesses and increasingly, large businesses. Relying on security, servers, and terms of services from services from Apple to YouTube (I couldn't think of a 'Z' company), you have to have faith that they will continue [...]
3 Easy Fixes for Small Business Websites
We provide small business website design and there seems to be several things that their websites often have issues with that are all relatively easy fixes that should be taken care of right away. Make Your Contact Details Accessible Businesses often don't make their contact information easily accessible – this [...]
Amplifying Your Brand Voice: Harnessing Client Insights for Your Weekly Blog
Learn how incorporating client perspectives into your weekly blog can not only provide valuable insights but also boost your brand's credibility and trustworthiness.