This was a large project with 50+ pages of work to convert from an old Frontpage website. The new WordPress website would be:
- Search Engine Optimized
- Easy to Search
- Show off Anderson Speedway’s amazing media (video and imagery)
- Easy to update
- A way to build their email list
The outcome was a tremendous success. Within just a month, Anderson Speedway had nearly 40% more email subscribers. The new website was being updated on a regular basis by the Anderson Speedway team and was drawing in more website traffic than ever.